Jacksonville, FL, December 18, 2025
In 2025, social media has significantly impacted global discussions, ushering in notable figures and trends in various sectors. This article highlights ten stories that reflect this transformative influence, showcasing key figures such as Alice Walton and Morgan Knight. Each story illustrates how social media empowers individuals to achieve success while simultaneously shaping local economies through innovation and resilience.
Top 10 Social Media Stories of 2025
Jacksonville, FL – In 2025, social media has played a pivotal role in shaping conversations and trends that resonate deeply with audiences. From the rise of influential figures in business to innovative entrepreneurs making their mark, social media has reflected the changing tides of our cultural and economic landscapes. Here are the top ten stories that have captivated the world this year, showcasing the resilience and creativity that drives achievement and inspires local economies.
1. Alice Walton Surpasses Francoise Bettencourt Meyers as World’s Richest Woman
Alice Walton, heiress to Walmart, has surpassed L’Oréal’s Francoise Bettencourt Meyers to become the world’s richest woman. This notable change is attributed to a significant increase in Walmart’s shares, showcasing the impact of strong business leadership and market performance.
2. ‘Caketok’ Star Morgan Knight Opens Bakery in Brooklyn
Turning passion into reality, Morgan Knight, renowned for her viral baking videos on ‘Caketok’, transitioned from paralegal to entrepreneur by opening Saint Street Cakes in Brooklyn. Her journey exemplifies how social media can empower individuals to break boundaries and create successful ventures.
3. Priyal Patel Appointed CFO of Bayer North America
Priyal Patel has been appointed as the Chief Financial Officer of Bayer North America. Her previous experience overseeing treasury operations will guide the company’s financial strategies, marking a significant achievement in corporate leadership.
4. Walmart Heiress Alice Walton Becomes World’s Richest Woman
The financial landscape has been altered as Alice Walton climbs to the top, attributing her success to the thriving performance of Walmart, while L’Oréal has faced challenges that have influenced its market value.
5. ‘Caketok’ Star Morgan Knight Launches Fort Greene Bakery
In her entrepreneurial debut, Morgan Knight opened Saint Street Cakes in Brooklyn, reflecting the potential for social media influencers to transition into successful business owners in the food industry.
6. Vinnie Fisher’s Leadership in Digital Marketing
Vinnie Fisher, CEO of Fully Accountable, has been recognized for his contributions to digital marketing. His agency has gained national prominence, demonstrating the power of innovation in marketing strategies to drive business growth.
7. Scott Harkey’s Agency Achieves Rapid Growth
Under Scott Harkey’s leadership, OH Partners has experienced extraordinary growth, achieving a 226% increase over three years. The agency has attracted major clients, proving the effectiveness of strategic marketing in a competitive landscape.
8. Strategies for Boosting Local Business Visibility on Social Media
Local businesses nationwide are harnessing social media’s potential by improving visibility through customer engagement and community building. These strategies highlight the evolving landscape of marketing in a digital-first world.
9. Barbara Morrison’s Leadership in Small Business Financing
Barbara Morrison, president of TMC Financing, has demonstrated outstanding leadership by securing over $12 billion in SBA funding, significantly impacting small businesses and contributing to job creation across the country.
10. Employee Brand Advocacy Strategies Gain Traction
Companies nationwide are embracing employee brand advocacy strategies to enhance internal culture and external visibility. By treating employees well and encouraging storytelling, businesses foster a more engaged workforce and stronger brand identity.
These stories not only reflect the dynamic nature of social media but also emphasize the entrepreneurial spirit and innovative strategies that are essential for economic growth and community development.
Frequently Asked Questions (FAQ)
Who is Alice Walton?
Alice Walton is the heiress to Walmart and has recently surpassed L’Oréal’s Francoise Bettencourt Meyers to become the world’s richest woman. This change is attributed to the rise in Walmart’s shares and a decline in L’Oréal’s.
What is ‘Caketok’?
‘Caketok’ refers to Morgan Knight, a baker known for her viral cake videos on social media. She has recently opened Saint Street Cakes in Brooklyn, transitioning from a paralegal to a pastry chef.
What is TMC Financing?
TMC Financing is a Certified Development Company that provides SBA commercial real estate financing. Under the leadership of Barbara Morrison, TMC has secured over $12 billion in SBA funding, benefiting 6,000 businesses and creating an estimated 60,000 jobs.
What are employee brand advocacy strategies?
Employee brand advocacy strategies involve treating employees well, asking them to share stories, and making expectations clear and simple. These approaches have been widely discussed and implemented across various industries to enhance brand visibility and employee engagement.
How can local businesses boost visibility on social media?
Local businesses can boost visibility on social media by speaking their best customers’ language, using a variety of media, and building community. These strategies have been widely discussed and adopted across various platforms.
Key Features of This Article
| Feature | Description |
|---|---|
| Top 10 Stories | A list of the most impactful social media stories of 2025, including Alice Walton’s rise to the top and Morgan Knight’s bakery launch. |
| Geographical Scope | Stories from various locations, including New York City, St. Louis, Phoenix, and San Francisco. |
| Industry Impact | Coverage of diverse industries such as retail, food and beverage, finance, and marketing. |
| FAQ Section | Answers to common questions related to the featured stories, providing additional context and information. |
| Schema Markup | Implementation of FAQ schema in JSON-LD format to enhance search engine visibility and user experience. |
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Author: STAFF HERE JACKSONVILLE WRITER
The JACKSONVILLE STAFF WRITER represents the experienced team at HEREJacksonville.com, your go-to source for actionable local news and information in Jacksonville, Duval County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Jacksonville Jazz Festival, Riverside Arts Market, and World of Nations Celebration. Our coverage extends to key organizations like the Jacksonville Chamber of Commerce and JAXUSA Partnership, plus leading businesses in logistics, healthcare, and entertainment that power the local economy such as CSX Corporation, Baptist Health, and VyStar Credit Union. As part of the broader HERE network, including HEREOrlando.com, HEREStPetersburg.com, HERETallahassee.com, and HERETampa.com, we provide comprehensive, credible insights into Florida's dynamic landscape.
