News Summary
Jax Tours, a Jacksonville-based tour company, has announced the launch of its Sips & Ships Pub Crawl and other unique tour experiences designed to highlight the city’s history. The pub crawl will start on August 25, featuring visits to local bars and breweries, and occurs bi-weekly. Founded by Tina Sauvage, Jax Tours aims to foster local engagement and educate both residents and visitors about Jacksonville’s rich culture and heritage.
Jacksonville’s Jax Tours Expands Offerings with New Sips & Ships Pub Crawl and Diverse Tour Experiences
Jacksonville, FL – Jax Tours, a local tour company launched in 2023, has announced the expansion of its offerings to include a new Sips & Ships Pub Crawl, along with a variety of unique tour experiences aimed at enhancing the understanding of Jacksonville’s history and revitalizing the local economy. This development comes as part of the company’s continuous efforts to engage both residents and visitors while increasing awareness of the city’s local culture.
The Sips & Ships Pub Crawl will kick off on August 25, starting from the deck of the USS Orleck, a floating Naval museum. This event includes visits to various bars and breweries in Downtown Jacksonville and will conclude with a rooftop DJ mixer. The pub crawl is scheduled to take place every other Saturday, commencing on September 13, with ticket prices starting at $60.
Jax Tours was founded by Tina Sauvage, a Jacksonville resident and anthropology graduate, who recognized a gap in local knowledge regarding the city’s history and offerings. Sauvage, whose parents were Lebanese refugees, has dedicated her efforts to bring to light stories and historical details about Jacksonville, particularly illustrating that Isaiah D. Hart, not Andrew Jackson, is the city’s actual founder. Since its inception, approximately 85% of Jax Tours’ clientele has been comprised of locals.
Initially, Jax Tours started with a culinary tour aimed at educating residents and tourists alike about Jacksonville’s rich heritage and diverse gastronomy. Supported by her boyfriend Dan Haddock, who assisted with establishing the company’s LLC and website, Sauvage laid the foundation of the business. Over time, Jax Tours has diversified its offerings to include additional tours such as a dog-walking tour, a Junior Explorer program, and three tours in St. Augustine, appealing to a wide array of interests.
Looking forward, Jax Tours plans to introduce its inaugural shuttle bus, which is expected to enhance the convenience and scope of its tour experiences. The company has a dedicated team that includes Noelle Sevier, acting as the guest experience manager, while Haddock oversees the business operations. This structured approach helps ensure that participants receive a well-rounded and informative experience during their tours.
Aside from organizing tours, Sauvage has actively sought partnerships to support the revitalization of Downtown Jacksonville. One notable project was her initiative to repair the historic four-faced clock located at the intersection of Adams and Laura streets. This restoration was achieved in collaboration with JWB Real Estate Capital, reflecting her commitment to improving local landmarks that hold historical significance.
The increase in community engagement through Jax Tours has sparked renewed interest in visiting Downtown Jacksonville. Participants have expressed their enthusiasm for the city’s hidden gems highlighted during each tour, contributing positively to the local economy and encouraging exploration among residents.
In summary, Jax Tours stands out as a promising venture in Jacksonville, combining passion for local history with diverse and engaging tour options. The company’s commitment to enhancing local tourism, alongside its focus on historical education and economic vitality, positions it as an invaluable asset to the residents and visitors of Jacksonville.
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Additional Resources
- Jax Daily Record: Jax Tours Aims to Brighten City’s Future
- News 4 Jax: Jax Tours Offering Junior Explorer Experiences
- Action News Jax: Jacksonville Date Added to Tour
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- Wikipedia: Jacksonville
- Google Search: Jacksonville history
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Author: STAFF HERE JACKSONVILLE WRITER
The JACKSONVILLE STAFF WRITER represents the experienced team at HEREJacksonville.com, your go-to source for actionable local news and information in Jacksonville, Duval County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Jacksonville Jazz Festival, Riverside Arts Market, and World of Nations Celebration. Our coverage extends to key organizations like the Jacksonville Chamber of Commerce and JAXUSA Partnership, plus leading businesses in logistics, healthcare, and entertainment that power the local economy such as CSX Corporation, Baptist Health, and VyStar Credit Union. As part of the broader HERE network, including HEREOrlando.com, HEREStPetersburg.com, HERETallahassee.com, and HERETampa.com, we provide comprehensive, credible insights into Florida's dynamic landscape.



