Jacksonville, January 17, 2026
The Downtown Investment Authority in Jacksonville is set to vote on two key developments: the demolition of the closed Southbank Museum of Science and History (MOSH) and $21 million in incentives for a new Baptist Health hotel. The demolition aims to revitalize the Southbank area, paving the way for future projects. The proposed hotel will feature boutique rooms and extended-stay suites, enhancing Jacksonville’s hospitality scene while supporting the healthcare industry. Both initiatives are part of a broader effort to stimulate economic growth and improve the downtown experience for residents and visitors.
Jacksonville, Florida – Downtown Investment Authority to Vote on MOSH Demolition and Baptist Health Hotel Funding
In a significant move aimed at revitalizing the Southbank area, the Downtown Investment Authority (DIA) in Jacksonville is preparing for a vote on two major developments: the demolition of the shuttered Southbank Museum of Science and History (MOSH) and the allocation of $21 million in incentives for a new hotel by Baptist Health. Both initiatives are designed to boost economic growth, enhance the city’s hospitality offerings, and support the healthcare sector.
Demolition of Southbank MOSH
The proposal to demolish the four-story Southbank MOSH building comes as the city grapples with an underutilized property that has been closed for an extended period. This demolition project is expected to cost $835,000 and aims to clear the site for future developments. The DIA’s vote on this proposal is on the agenda for their upcoming meeting, with demolition set to begin shortly afterward if approved.
Funding for Baptist Health Hotel
Alongside the demolition proposal, the DIA will consider providing $21 million in incentives for Baptist Health to construct a new hotel featuring Tribute Portfolio boutique rooms and Element by Westin extended-stay suites, both part of the Marriott brand. This development is poised to attract visitors and bolster Jacksonville’s growing healthcare sector, aligning with the city’s strategic vision for economic enhancement.
Background Context
The Southbank area has emerged as a key focus for redevelopment efforts in Jacksonville. With the MOSH building’s closure, the city has recognized the need to repurpose such prime real estate. The proposed Baptist Health hotel is a strategic addition, supporting both the local hospitality scene and the healthcare industry, which is a vital component of the economic landscape in Jacksonville.
These developments are part of a broader initiative to invigorate downtown Jacksonville, aiming not only to attract new businesses but also to enhance the overall quality of life for both residents and visitors. The forthcoming votes by the DIA will play a critical role in shaping the future urban landscape of the city.
Frequently Asked Questions (FAQ)
What is the Downtown Investment Authority (DIA)?
The Downtown Investment Authority (DIA) is a governing body in Jacksonville responsible for overseeing and promoting economic development in the downtown area. It plays a key role in approving and facilitating projects that aim to revitalize and enhance the city’s urban core.
Why is the Southbank Museum of Science and History (MOSH) being demolished?
The Southbank MOSH building has been closed for some time, leading to underutilization of the property. The city proposes its demolition to clear the site for future development, aiming to revitalize the Southbank area and attract new projects.
What are the proposed features of the new Baptist Health hotel?
The proposed hotel by Baptist Health is set to include Tribute Portfolio boutique rooms and Element by Westin extended-stay suites, both part of the Marriott brand. This development aims to enhance Jacksonville’s hospitality offerings and support the growing healthcare sector.
When will the DIA vote on these proposals?
The DIA is scheduled to vote on both the demolition of the Southbank MOSH and the funding for the Baptist Health hotel at their upcoming meeting. Specific dates and times for the meeting will be announced by the DIA.
How will these developments impact downtown Jacksonville?
These developments are part of a broader initiative to revitalize downtown Jacksonville, attract new businesses, and improve the quality of life for residents and visitors. The demolition of the MOSH building and the construction of the new hotel are expected to stimulate economic growth and enhance the city’s urban landscape.
Key Features of the Proposed Developments
| Feature | Details |
|---|---|
| Demolition of Southbank MOSH | Estimated cost: $835,000; intended to clear the site for future development. |
| Funding for Baptist Health Hotel | Proposed incentives: $21 million; hotel to feature Tribute Portfolio boutique rooms and Element by Westin extended-stay suites. |
| Impact on Downtown Jacksonville | Part of a broader initiative to revitalize downtown, attract new businesses, and improve quality of life for residents and visitors. |
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Author: STAFF HERE JACKSONVILLE WRITER
The JACKSONVILLE STAFF WRITER represents the experienced team at HEREJacksonville.com, your go-to source for actionable local news and information in Jacksonville, Duval County, and beyond. Specializing in "news you can use," we cover essential topics like product reviews for personal and business needs, local business directories, politics, real estate trends, neighborhood insights, and state news affecting the area—with deep expertise drawn from years of dedicated reporting and strong community input, including local press releases and business updates. We deliver top reporting on high-value events such as the Jacksonville Jazz Festival, Riverside Arts Market, and World of Nations Celebration. Our coverage extends to key organizations like the Jacksonville Chamber of Commerce and JAXUSA Partnership, plus leading businesses in logistics, healthcare, and entertainment that power the local economy such as CSX Corporation, Baptist Health, and VyStar Credit Union. As part of the broader HERE network, including HEREOrlando.com, HEREStPetersburg.com, HERETallahassee.com, and HERETampa.com, we provide comprehensive, credible insights into Florida's dynamic landscape.
