Jacksonville, FL, December 18, 2025
Fifth Third Bank has awarded nearly $145,000 in grants and tips to small businesses as part of its annual ‘Swap, Snap, Share’ campaign. This initiative, aimed at uplifting local entrepreneurs during the holiday season, encourages community support for small businesses. With 11 grants of $5,300 each and over 1,600 tips distributed by employees, the campaign exemplifies the essential role of small businesses in the economy, providing them with vital financial backing to grow and thrive.
Fifth Third Bank Awards Nearly $145,000 in Grants and Tips to Small Businesses
Jacksonville, FL – In a significant boost to local entrepreneurship, Fifth Third Bank has awarded nearly $145,000 in grants and tips to small businesses within its 12-state footprint as part of its third annual ‘Swap, Snap, Share’ campaign. This initiative aims to support and celebrate small businesses especially during the bustling holiday shopping season. With small businesses forming the backbone of our economy, this campaign exemplifies how strategic financial support can help these vital players thrive.
Campaign Details
Running throughout November, the ‘Swap, Snap, Share’ campaign engaged Fifth Third Bank employees who left $53 tips at their favorite small businesses. Additionally, employees shared pictures of these establishments on social media, using the hashtag #Love53. This innovative approach facilitated a fun and engaging way to encourage the community to explore and support local businesses. Through this campaign, over 1,600 tips were distributed, and 11 businesses were awarded $5,300 grants each to aid their growth and development.
Grant Recipient’s Perspective
Highlighting the positive impact of the initiative, Sera Cil, owner of T&Q Nails located in Cornelius, North Carolina, expressed her appreciation for the grant, emphasizing that the funds would create new opportunities for enhancements that she has envisioned for her business over the last two years. This sentiment underscores the importance of financial backing for small enterprises to realize their potential.
Background on the Campaign
The ‘Swap, Snap, Share’ campaign reflects Fifth Third’s enduring commitment to supporting small businesses. Previously, the bank has engaged in similar initiatives, such as tipping campaigns and social media competitions, aimed at recognizing and assisting local entrepreneurs during the critical holiday season. In an economy where small businesses face increasing pressures, such targeted support is invaluable.
About Fifth Third Bank
Fifth Third Bank, National Association, is a federally chartered institution and is the indirect parent company of Fifth Third Bank. The organization offers a wide array of financial services tailored to the needs of individuals, families, businesses, and communities across its expansive 12-state footprint. For more information, visit their website.
Frequently Asked Questions (FAQ)
What is the ‘Swap, Snap, Share’ campaign?
The ‘Swap, Snap, Share’ campaign is an annual initiative by Fifth Third Bank to support and celebrate small businesses during the holiday shopping season. Employees participate by leaving tips and sharing photos of their favorite small businesses on social media, entering them into a sweepstakes for grants.
How much did Fifth Third Bank award to small businesses in 2025?
In 2025, Fifth Third Bank awarded nearly $145,000 in grants and tips to small businesses across its 12-state footprint through the ‘Swap, Snap, Share’ campaign.
How can small businesses participate in the ‘Swap, Snap, Share’ campaign?
Small businesses can participate by being featured in social media posts by Fifth Third employees using the hashtag #Love53. This enters them into the sweepstakes for a chance to win one of the grants.
Who is eligible for the $5,300 grants?
Small businesses with 100 or fewer employees and $1 million or less in annual revenue are eligible for the $5,300 grants offered through the ‘Swap, Snap, Share’ campaign.
How many grants were awarded in 2025?
In 2025, 11 small businesses received $5,300 grants as part of the ‘Swap, Snap, Share’ campaign.
Key Features of the ‘Swap, Snap, Share’ Campaign
| Feature | Description |
|---|---|
| Campaign Name | ‘Swap, Snap, Share’ |
| Initiator | Fifth Third Bank |
| Year | 2025 |
| Total Amount Awarded | Nearly $145,000 |
| Number of Grants | 11 |
| Grant Amount | $5,300 each |
| Eligibility Criteria for Grants | Small businesses with 100 or fewer employees and $1 million or less in annual revenue |
| Social Media Hashtag Used | #Love53 |
| Number of Tips Given | More than 1,600 |
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